The business of photography is a complicated matter. I spend hours after each photo shoot culling, processing an sorting the photos to tell the story of the day.
From a recent session of one of my own children, I realized that choosing the final photos can be described as a Venn Diagram! One circle represents images photographers love and the other circle represents images clients love. Some images overlap and some don't.
To be successful, you want the largest area to be the one that overlaps: images both photographers and clients love. It is important, however, to be aware of what images may fall into the other areas.
What's the difference between what a photographer loves and what a client loves in a photo? How do you find that same middle ground with both? Ultimately it's be what you love and what they love that will sell your photos. Try a Venn Diagram to help you out.