Information Technology & Social Media News
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Information Technology & Social Media News
Mobile Marketing and Technology are my passions.... those are the ones I can confess ;-)
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Social Gamers Profile Infographic

Social Gamers Profile Infographic | Information Technology & Social Media News | Scoop.it

We know that gamification and games have some common elements. That does not mean that the profiles of the participants in the process of successful (RT @veryhisocial: What is The Profile of Social Gamers?

Marty Note
Great infographic showing the rich diversity of the "social gamer" space.


Via Martin (Marty) Smith
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The Future of Marketing | Visual.ly Infographic

The Future of Marketing | Visual.ly Infographic | Information Technology & Social Media News | Scoop.it
Optimal Targeting’s CEO David Konigsberg shares his insights on the future of marketing with this new metaphysically inclined infographic. It effect

Via Martin (Marty) Smith
Martin (Marty) Smith's curator insight, September 6, 2013 10:12 AM

Great Infographic and I bet at least half right :). M

AlGonzalezinfo's curator insight, September 6, 2013 1:31 PM

Another great Scoop David!  I will take the test later and report my results  :)

Robin Martin's curator insight, September 14, 2013 11:53 AM

Right Marty...great infographic! Thanks for the scoop!

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Cool QR Code Stores On The Rise

Cool QR Code Stores On The Rise | Information Technology & Social Media News | Scoop.it
The next big thing in shopping may be to walk away empty handed. That's because an increasing number of companies are putting up virtual stores that have no physical merchandise; instead, posters display products with quick response (QR) codes.
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BufferApp Gets Better With ReTweet Scheduler

BufferApp Gets Better With ReTweet Scheduler | Information Technology & Social Media News | Scoop.it
One of the most asked features of Buffer is a way to schedule retweets. With today's brand new update you can now schedule retweets from the web and any mobile device:

Via Martin (Marty) Smith
Martin (Marty) Smith's curator insight, May 15, 2013 12:19 PM

Cool Innovation
I stopped using Bufferapp because I didn't feel as immediate to my social networks when I used the app, but I am a department of ONE. If I was managing a team again BufferApp would be invaluabe. Just got more invluable too since it is possible to schedule retweets now.  

Ally Greer's comment, May 16, 2013 1:24 AM
I love using BufferApp to spread out my tweets for the day because I'm usually finding awesome content either late at night or first thing in the morning! It's a cool way to form a base for my social sharing - a few tweets / posts just in case I don't have time to do it throughout the day =)
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Do UBleam? QR Codes Vs. UBleam

Do UBleam? QR Codes Vs. UBleam | Information Technology & Social Media News | Scoop.it

Mobile survey of QR code performance from Ubleam. 

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3 MOST Important Words In Internet Marketing? Games, Gamification and Gamify

3 MOST Important Words In Internet Marketing? Games, Gamification and Gamify | Information Technology & Social Media News | Scoop.it
How games can organize millions of people to accomplish great things (book ...
PandoDaily (blog)
Von Ahn told me he and his team had to work hard to gamify Duolingo, because at its core it's not a game.

Via Martin (Marty) Smith, John van den Brink
Martin (Marty) Smith's curator insight, October 4, 2013 2:55 PM

3 Most Important Words In Internet Marketing: Games, Gamification, Gamify

Why MUST Internet marketers understand games and gaming? Because the wall between THEM (game developers) and US (Internet marketers) is coming down FAST, very fast. There are three reasons for this soon to be tsunami trend:

* Web 3.0.
* How Online Environments Work.
* Human nature.

Web 3.0
We are creating CureCancerStarter.org right now and there are many new rules about web development that reflect where we are going already such as:
* The site is highly responsive (looks good no matter what kind of devices is looking at it).

* This new site uses a Content Delivery Network and the cloud to cache and shuffle information in so fast old rules about image size and speed (bigger = slow) almost don't apply.
* The site is "appified" or designed in a series of Lego-like modules some canned, some written by us from scratch.


Web development is going someplace very different and where we are going is where many video developers already live with extensive branding algorithms to determine what gest shown in what situations.  Soon your "website" will be a series of rules, text and images capable of being combined on the fly in an almost infinite variety of highly converting webpages.

Online Environments
Online environments are very video game like from the jump. Online starts COLD and HARSH and we web designers and developers PLAN how to warm them up. We create a series of linked "journeys" through our information.

If "a series of linked journeys" sounds like Joseph Campbell and Hero With A Thousand Faces you win a cookie. Ideally our environments are heroic and they transfer elements of courage, joy and love to our visitors. Sounds like video games again.

Human Nature
We like to compete, compare and contrast. We seek affinity groups and develop our sense of self, at least partially; from the feedback loops provided by our "like me" groups.

The social web is a "peer group" compare, compete and contrast engine. The more we compare, contrast and compete the more fun we have. Sounds like video games again.

I'm going to read Adam's book and report back once I am in reading mode again (after launching CureCancerStarter, cowdfunding cancer research, and CureCancerStore.org, shop to cure cancer, next week. Phase II development for both of those very new ideas is games, gamification and to gamify.

 

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Why All Marketing Is Personal Now With @HaggleApp Disrupting Commerce Infographic

Why All Marketing Is Personal Now With @HaggleApp Disrupting Commerce Infographic | Information Technology & Social Media News | Scoop.it

After writing Marketing - Why All Marketing is Personal Now for ScentTrail Marketing this morning (http://sco.lt/719DI9) I found this amazing infographic from the new startup @Haggleapp.

Thanks to the new startup for saying visually what it took me 600 words to do this morning :). M


Via Martin (Marty) Smith
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Day In Life Of Internet Is A Day In OUR Lives Too [Infographic]

Day In Life Of Internet Is A Day In OUR Lives Too [Infographic] | Information Technology & Social Media News | Scoop.it

'There are close to two and-a-half billion people online around the world – this number has grown 566 percent since the year 2000 – and 70 percent of them use the internet every day. As you might imagine, with that kind of presence, which amounts to more than a third of the global population, quite a lot happens over the course of each 24 hours.

The Internet never sleeps.  Is it possible to even fathom the idea of any given moment without someone in the world being connected to the Internet for one reason or another?  It wasn’t that long ago that the Internet wasn’t even a thing, but anymore it’s something that we can’t do without.  ztake a look at “A Day in the Life of the Internet”...


Via Lauren Moss, Taylor Mergele, LOLA, Conocimientos Digitales
Taylor Mergele's comment, May 22, 2013 2:05 PM
Absolutely. I'm willing to admit that I'm a part of all of those statistics!
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The State of Flipboard and Rise of Mobile Curation [INFOGRAPHIC]

The State of Flipboard and Rise of Mobile Curation [INFOGRAPHIC] | Information Technology & Social Media News | Scoop.it

Flipboard is a personal magazine made up of the things you care about most. Recently, it surpassed 50 million readers and released a new feature that allows users to create their own magazines. Readers can now collect and curate the web pages they like into these magazines on Flipboard.

 

Since the new edition of Flipboard was announced several weeks ago, an additional 3 million readers have joined (for a total of 53 million currently). Also, more than 500,000 magazines have been created since too, given this great new way to curate content for mobile devices. In fact, there are over 6 billion pages flipped per month! More than 50% of Flipboard 2.0 users are reading magazines every day. 9am is the top time of the day for reading, while 7pm is the peak time for sharing. Some of the most popular magazines by publishers include The Esquire Interviews (by Esquire), Prefab Perfection (by Dwell), Women We Love (by Esquire), and The Beatles (by Rolling Stone). Using Flipboard is a truly an amazing experience and the site could be looking at exponential growth in the years to come as mobile devices completely take over!


Via Jeff Domansky, massimo facchinetti, Tomas Jansma | FlexMind
Jeff Domansky's curator insight, April 14, 2013 1:53 PM

The awesome Flipboard app is showcased in this infographic.

AdriM's curator insight, May 14, 2013 11:36 AM

Another great way to find curated information.

Constance Jones Collier's curator insight, July 17, 2013 8:51 PM

compelling reason to for content curation it brands you .

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Free Google+ And Twitter Marketing Metric Tools

Free Google+ And Twitter Marketing Metric Tools | Information Technology & Social Media News | Scoop.it
So you've got what you think is a relatively successful social media campaign going – but how do you know? What statistics do you go by? Simply having a

Via Martin (Marty) Smith
Martin (Marty) Smith's curator insight, March 20, 2013 3:33 AM

Great free tools I'd never heard of on this Business 2 Community post.