"After a renovation project, the legendary TSUM Voronezh opened its doors once again in a 3-day long opening event. ELSE Corp participated in and added to the overall success of the ceremony, as an official Business Partner of TSUM Voronezh, where we began our first ever pre-launch Market Test in Russia."
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The business technology sector (including hardware and software) provides the best B2B customer experience in the UK, according to a new KPMG Nunwood report. 
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As a result of forgoing New York Fashion Week, Rebecca Minkoff took over The Grove on February 4 for a one-of-a-kind runway show that allowed for consumers to purchase the collection directly following the show using the widely popular social media shopping service, LIKEtoKNOW.it.
ELSE.Corp's insight:
Rebecca Minkoff Brings Direct-To-Consumer Fashion To The Grove
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Stores are experiementing with new technology like 3D printing and augmented reality to bring customers offline and back into stores.
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Gucci creative director Alessandro Michele is expanding the brand's range of 'DIY' products.
ELSE.Corp's insight:
Gucci creative director Alessandro Michele is expanding the brand's range of 'DIY' products.
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While the promise of artificial intelligence is not yet fully realized, the Internet of Things is becoming more commonplace, and the potential for improving field service operations is boundless.
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Customer experience – and getting it right - is the defining factor that is helping brands stand out in the digital space. In this day of technological advancement amid a deluge of digital marketing tactics, working hard to ensure your customer's satisfaction is of prime importance in order to make a
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Virgin Group founder Sir Richard Branson likely knows more about retail fail than most any other retail leader and he's not shy about sharing what he's learned in running 400-plus businesses.
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From
tech
In 2017, the challenge for luxury brands will be which of the many available channels and technologies they adopt to stay relevant.
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Watch our webinar in partnership with IBM, as we explore how customer needs are being met with artificial intelligence and cognitive design solutions.
ELSE.Corp's insight:
"Content is going to go way beyond audio and visual....The world around us is evolving into an endless interconnected world of customer touch points... We see a shift from an Experience Economy to a Cognitive Economy."
A very insightful webinar that explores how data and technology is being used to design better, more human customer experience and how experiences can be designed, so that customers still have a level of choice and control as products and services get smarter.
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Tsum Voronezh opening 2017 - ELSE Corp's first Market Test is Russia