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News about mobile and digital photography, photo apps, effects, tips and photo galleries
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Hotel Photography: Tips to get it right

Hotel Photography: Tips to get it right | Mobile Photography | Scoop.it

In the past, hotels have had a tendency to neglect aspects of their online marketing and one commonly neglected marketing material is a hotel's photography. Any hotel looking to ramp up its online marketing should look at new photography as a good place to start. Images are more powerful than ever before, and hotels should be aware that photography can be the difference in a guest booking with a competitor, for nothing more than that the competitor's photography is more appealing. Investing now in new and beautiful hotel photography will have you set up to take your online marketing to another level in 2014.


Via Roland Schegg
Kitty Fisher's insight:

Getting right, is what the Hotel business is all about. As a photographer we have the right to know what will work for you client and what will not. Going over the newest guidelines and looking at what the global images (of hotels all over and where they rank) is a big deal. This article will surely give you the information you are looking for.

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Lost your Photo Mojo? Ten Tips to Bring Back the Magic

Lost your Photo Mojo? Ten Tips to Bring Back the Magic | Mobile Photography | Scoop.it

We all go through creative blocks. Is it such a bad thing? Or, on the contrary, is it a sign that we need to push ourselves, and grow in the process? I think that a loss of passion may be an opportunity to renew and refresh your vision and turn it in a positive experience, instead of staying in a rut and feeling sorry for yourself.


Ten tips to get your photo mojo back!


Kitty Fisher's insight:

Normally anyone would see a creative block either a force to be reckoned with a need to push yourself. With a camera at your hip and everyone else joining the game. Here are ten tips that will help you get back or even further into your photography.

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How to Scout for Portrait Shooting Locations - Digital Photography School

How to Scout for Portrait Shooting Locations - Digital Photography School | Mobile Photography | Scoop.it

While you should always retain a fairly large number of potential location photography areas, you should remember that not every spot will work for every shoot. The majority of the location photography areas you use should hold an almost universal appeal.

Kitty Fisher's insight:

Having that ideal moment that you want to photograph on your mind, well what about the location as well? Scouting out locations can add to the effect you want your image to have. Here is how you can scout out what location will do your photo justice.

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Krome Photos Editors Offer iPhone Photography Tips to Capture Memories This ... - Broadway World

Krome Photos Editors Offer iPhone Photography Tips to Capture Memories This ... - Broadway World | Mobile Photography | Scoop.it

Think like a photojournalist. Make yourself invisible to catch people in the act with talking to other guests or snap happy guests as they enjoy a meal. Krome editors can help your guests look better by smoothing out skin tones or whitening eyes and teeth during the process.


Set the scene. Capture a few images that frame up the location like a long shot of the dining room before guests are invited or to be seated, or the exterior of the house decorated for the holidays. 


Set the sceneiPhones are ubiquitous and will be the portable camera of choice this holiday season," comments Eduardo Llach, CEO and founder of Krome Photos. "Capturing special holiday memories is a real artbut anyone can do it, especially when using the Krome Photos app to deliver images to expert retouchers who can clean up the technical issues associated with taking photos on the go."

Kitty Fisher's insight:

The amkers of the iOS app that sends a direct link to those pro photo editors, has a few words for you. Or tips I should say to keep you looking out for those adorable moments.

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How To Photograph Snowflakes

How To Photograph Snowflakes | Mobile Photography | Scoop.it

If you think you have to shell out a ton of money to create these types of photographs, think again! We used the $330 Olympus TG-2 and we are proud of the results.

Actually, it's some of the most amazing macro functionality I have seen on almost any standard camera. It's like macro mode on steroids! Although this how-to article is not an advertisement for the Olympus TG-2, it pretty much sells itself as the best way to capture snowflakes with great detail, good clarity, maximum portability, and with less expense than any other photographic tool you could use.

Kitty Fisher's insight:

Photographing snowflakes could determine how well your macro setting truly is. How about taking the dive and chance for that photo to come out spectacular.

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School Of Digital Photography: 12 Photography Tips for Better Party Photos

School Of Digital Photography: 12 Photography Tips for Better Party Photos | Mobile Photography | Scoop.it

Arrive at the party scene well ahead of time and you shall have time enough to familiarize yourselves with the location, take some shots of last minute preparations, and capture detail shots of food, presents, and decoration. You can also capture shots of people arriving at the scene, greeting each other etc.


A group photo of all the attendees is perhaps the most important party picture. So get it done with as soon as everyone has arrived at the scene. This is the time when everyone is fresh and looks their best; one the party gets in full swing it is difficult to gather everyone around.

Kitty Fisher's insight:

Getting those party shots make for some great fun. They also make for some great times to share on Facebook or Twitter. But how do you capture the right moments, or that goofy over the top group photo? These tips will help you get to where you want to be.

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How to Capture a Silhouette @ Weeder

How to Capture a Silhouette @ Weeder | Mobile Photography | Scoop.it

Before setting up the shot, let’s take a moment to review our understanding between front light and back light. Most often, photographs have a majority of the available light to be dedicated to front lighting, this is to say we want to reflect light off the front of the subject to expose details that render the subject recognizable. This is generally why we use camera-mounted flash, or have the subject face the light source. Back lighting a subject means the light source is projected directly toward the camera and is sourced from behind the subject. When there is a higher ratio of available light dedicated to back light, the subject becomes dark as highlights are overcome by shadows.

Kitty Fisher's insight:

How to capture the perfect silhouette? Read further to find the right set up, and you'll learn to take your camera out of the automatic setting.

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Christmas Photography Tips | Holiday Photography Tips

Christmas Photography Tips | Holiday Photography Tips | Mobile Photography | Scoop.it

What To Photograph During The Christmas Season:


Christmas Lights & Ornaments:


Christmas lights and ornaments are the holiday decorations you'll find in nearly every Christmastime photograh; they're a staple, but they're also a cliche staple. You'll want to find ways to utilize them in inventive ways - extreme close ups or just having them dominate the frame where the "subjects", the people, populate the background to give dimensions and suggest depth.


Capture the Preparation Stages:


Families come together at holidays, but not just for the amin event, they come to help decorate... and these are exciting, fun-filled moments, so they're ripe with photoraphic opportunity! Trimming the tree is a special moment in creating the atmosphere of Christmas, and most families have a cherished collection of ornaments, lights and stockings - all of which need to be hung on the tree.

Kitty Fisher's insight:

Some Christmas tips for you photographers out there. We know you may not need any, but a little refresher never hurt anyone. How about this year you capture the preparation stages, maybe you cut the tree or make your own ornaments with the kids. Whatever it is, capture it!

Eric Von Lehmden's curator insight, July 31, 2015 11:17 AM

Make that Griswold family Christmas light show look as amazing in photos as it does in real life.  "It's a beaut Clark!"

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Expect The Unexpected: Tips for Working With Children @ Weeder

Expect The Unexpected: Tips for Working With Children @ Weeder | Mobile Photography | Scoop.it
Expect The Unexpected: Tips for Working With Children

Working with a child is a lot like dealing with the weather. It’s unpredictable, temperamental and has the potential to wreck your entire shoot. At the same time, huge risk can mean huge reward. Children add an undeniable “cute” factor that will always have a place in advertising or event videos/photography. Unlike the weather, there are a few steps we can take to increase our chances of success when working with children. Photographer Jay P Morgan recently shot photos for California’s Prestige Preschool Academy and put together a video with some great tips on how to be successful while working with children.


1. Schedule

2. Be patient

3. Be persistent

4. Lay on the floor

5. Show them the images

6. Interact with them

7. Bribe them

8. Shoot when they don’t see you shoot

9. Be spontaneous

10. Shoot Fast

11. Don’t get distracted

12. You cannot shoot enough

13. Bring extra shirts

14. Bring simple props

Kitty Fisher's insight:

Expect the unexpected, what do you do with information like that. There are 14 tips, that are listed on this article that give a good reason, what to expect with children. When you are filming a music video or photographing a group of kids, what will you need on hand to keep everyone happy.

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Tips on how to Master Photography Panning

Tips on how to Master Photography Panning | Mobile Photography | Scoop.it

  Panning can be a technique that may be widely used today, in the still photography along with the film making industry. Basically, photography panning is needed to point out fast motions also to make the subject differentiate themselves from other elements inside the frame. Panning can be employe efficiently whenever there is an object in motion, be it a dog that runs rapidly or perhaps a racing car fully in action (specially in the latter, given the fact that panning is comonly utilised in sports photography).


lways Go with a Slower Shutter Speed

 

Unlike it occurs with light painting, panning in photography requires slightly slower shutter speeds for the best results. The optimal speed varies based on specific factors, just like the light or the speed on the moving subject. Personally, i recommend that you simply 1:30 second speed, and then you might opt for lower speeds.

 

The secret is to stay a spot to clearly view the subject and where nobody can disturb you. The background also plays an important role, so ensure there won’t be particular colors or shapes that differentiate themselves from the others and will draw the interest on the viewer. In panning, it’s a mistake to have an object without anyone’s knowledge that will switch a person’s eye from your central subject (usually the one in motion) to your background.

 

Track The topic Along with your Camera

 

Because you might have seen already, there are special cameras utilized for horse and dog races that move with the subject: if the subject accelerates, so will your camera so as to keep on top of it. However, the photographer cannot run and support the camera still concurrently, that is why You should to opt because of a tripod or for a monopod that includes a rotating head. This flexible head will let you easily move you got it and track the article in motion without worrying about hassles.

Kitty Fisher's insight:

Panning is mainly used in Sports Photography, but that doesn't mean you can't attempt it yourself. If you happen to be in the neighborhood where there is some high action speed occurring, take the opportunity to teach yourself. It will also help you to train your eye better at keeping up with a high paced event.

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How to Teach and Introduce Children the Wonders of Photography - Digital Photography School

How to Teach and Introduce Children the Wonders of Photography - Digital Photography School | Mobile Photography | Scoop.it

Children see the world through a special lens. There is a purity to their imagination that at some point most adults lose. If you have ever put a camera in the hands of a child you will soon discover that what they see in life is very different than the adults persepctive.


How can you harness the creativity of a child through photograhy? I recently embarked on an experiment to this very goal.


Allow 30% Theory and 70% Practice:


Kids will only sit still for so long before their focus diverts. For this reason spend the majority of your time allowing kids to practice. you don't have to send them out on a photoshoot; you could bring a bag of random obects and allow them to play right inside your classroom. Assign them a number of photos, and encourage them to come back to you for feedback. Invaluable practice comes from re-shooting the same subject to get the concept down.


Have Contests to Spur on Creative Excitement:


Everyone likes to compete. Set a contest for "most colorful" or "most interesting". Give an appropriate amount of time for their goal. When the kids come back from shooting, walk them through the creative elements of their photos. Foster team spirit by having the kids vote on which photo most fulfills the contest.

Kitty Fisher's insight:

How do we introduce photography to children? By being a good teacher who spurs that creativity within them. You could even start a small group, where various children around the neighborhood could have competitions (but we should teach them that having a healthy competitive side is good to have, in this field especially).

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The Science of Selecting Photos - Digital Photography School

The Science of Selecting Photos - Digital Photography School | Mobile Photography | Scoop.it

The business of photography is a complicated matter. I spend hours after each photo shoot culling, processing an sorting the photos to tell the story of the day.


From a recent session of one of my own children, I realized that choosing the final photos can be described as a Venn Diagram! One circle represents images photographers love and the other circle represents images clients love. Some images overlap and some don't.


To be successful, you want the largest area to be the one that overlaps: images both photographers and clients love. It is important, however, to be aware of what images may fall into the other areas.

Kitty Fisher's insight:

What's the difference between what a photographer loves and what a client loves in a photo? How do you find that same middle ground with both? Ultimately it's be what you love and what they love that will sell your photos. Try a Venn Diagram to help you out.

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Digital Photography—Learn How to See the Picture Differently, with Histograms

Digital Photography—Learn How to See the Picture Differently, with Histograms | Mobile Photography | Scoop.it

Understanding histograms has two purposes: to learn another tool that comes with your camera and maybe, more importantly, to train your digital photographer’s eye to “read” the images you’re about to shoot in a way different than just looking at them through your viewfinder. Typically, “histogram” is a selection on the menu of your camera system.

You’ll see the image you want to photograph, with date, time, exposure settings and other information. Next to the image is the histogram graph.

  • It shows you the black to gray to white tones of your picture in a vertical range.

  • The technology recognizes the tonal levels of areas within the image, according to the number of pixels for each black, gray or white tone.

  • The high points on a histogram represent the tones with the greatest number of pixels.

  • When there are more high points to the left of the histogram, your digital image has many dark tones. More high points to the right represents an image with many lighter tones.

Kitty Fisher's insight:

Sometime in your knowledge of digital photography, we all have to learn the HIstogram. Which to me looks like something a hospital would have, until I sat down and learned that it shows you the tones, that if your picture is darker the graph with have more points towards the left. And the right would represent an image with lighter tones. This helps if you are a photography student of if you generally are teaching yourself the structure and basics of yoru DSLR.

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5 Key Skills for the Modern Photographer - Digital Photography School

5 Key Skills for the Modern Photographer - Digital Photography School | Mobile Photography | Scoop.it
Photography is so very different an activity from that of even ten years ago. Good modern photographers need to be able to do so much more than compose and frame a shot, and whilst the traditional skills required for messing around with chemicals in a darkroom are waning, a whole set of new techniques are needed if you want to develop your photography to a really high standard.
Kitty Fisher's insight:

Photography for the modern age has changed. And as that notion hits anyone with a camera phone or a DSLR, you need to know some quick facts about being up to date, knowing your software and studying other's work.

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Creative Tips And Ideas For Photographers Of All Types | Best Photography Tips

Creative Tips And Ideas For Photographers Of All Types | Best Photography Tips | Mobile Photography | Scoop.it

For a person with no experience, photography can be quite intimidating. There is so much information available it is easy to understand why people become overwhelmed. These tips can help you get started in taking quality photos.

Kitty Fisher's insight:

Needing a little bit more of a safety net when it comes to Photography. Maybe some guidelines seem a bit too advanced or you honestly just want someone with a way with words. These tips and ideas are for any kind of photographer, so don't limit yourself.

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Photography Tips: Getting Your Best Winter Shots Using an ND ...

Photography Tips: Getting Your Best Winter Shots Using an ND ... | Mobile Photography | Scoop.it
While there are multiple tools and methods at photographers' disposal, there is one tool in particular that can help us to achieve winter-scape photos worthy of a National Geographic layout on the Everglades in January.
Kitty Fisher's insight:

Glorious winter photography doesn't just appear, these tips will get you the best shots using a ND filter.

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Secrets to Crafting Top-Quality Beauty Portraits: On Location Lighting | Fstoppers

Location: Outdoors

If it’s a private client photo shoot, and we’re shooting at my client’s home or at an outdoor location, I will normally bring my lights and a portable power source (just in case), but will shoot with existing light and my favorite light modifier – silver reflector – whenever possible.

Shooting with natural light allows me to open up the aperture and create that wonderful softness in the frame that makes Beauty images so gentle, delicate and feminine.


Location: Indoors

When shooting indoor on location, I always search for a spot where I can place my client or model between a couple of existing light sources. I arrange it in the way that one of the light sources (usually the larger one) will be the key light, and the other one will either add rim light and separate my subject from the background, or simply add interesting detail in the background.

Kitty Fisher's insight:

There is a big difference between indoors and out doors lighting, in portrait photography. Inside you can always look for light that already exists, and try out a few rounds. Even when you are outside, you could also use two light sources available.

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Useful Photography Tip #76: Learn to Read the Contrast of a Scene Just by Looking at It - The Phoblographer

Useful Photography Tip #76: Learn to Read the Contrast of a Scene Just by Looking at It - The Phoblographer | Mobile Photography | Scoop.it

One of the biggest skills that you can learn as a photographer is learning how to figure out the contrast of a scene. For starters, look at the scene through your viewfinder and figure out the contrast between the brightest of brights and the darkest of darks. Your camera will automatically figure out a middle ground in the evaluative scene metering mode but in order to get the most details in the image ask yourself: “Are the brights more dominant in this image or are the highlights?” Also ask yourself which one is more extreme.

Kitty Fisher's insight:

By just taking a look at the scene, look at the brightest and darkest points of the scene. And through the viewfinder of your camera, it will automatically to figure out a middle ground.

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#2: Top 5 outdoor photography tips from Arc’teryx - Altitude-blog.com

#2: Top 5 outdoor photography tips from Arc’teryx - Altitude-blog.com | Mobile Photography | Scoop.it

To get even more advanced you can adjust your camera’s contrast and saturation settings to make colours more intense and alter tones. I don’t want to lose anyone here so I won’t go into details, but if you want to learn how to get punchier photos using the camera (and not post-production like PhotoShop) then read more about the subject- here’s an easy-to-read article for anyone who uses Canon, but feel free to dig deeper.

Kitty Fisher's insight:

The truth be told, playing around with your camera and noticing the settings. Is the best way to become more familiar with the colors and contrast of your images.

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Why smartphone food photos look horrible

Why smartphone food photos look horrible | Mobile Photography | Scoop.it

The key to great food photography with smartphones -- the key to all great photography -- is to remember that you can't take pictures of people and things. You can only take pictures of the light that reflects off of them.

Amateur photographers tend to focus on what they see in their minds, rather than what they see in their eyes and through their cameras.

When you're in a dimly lit restaurant, your amazing eyes and incredible brain can appreciate the beauty of well-presented food. However, your camera may be unable to convey to others what you think saw in person.

If you don't use a flash, the pictures can have almost no color. Even if you enhance the brightness later, it probably won't look good.

Kitty Fisher's insight:

Why do smartphone food photos look so...unappetizing? Well even some of the most notorious cooks, have trouble capturing the delicious aspect of their five star meals. So you are not alone, but these tips will help you to throw some light on the foodtastic situation.

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Weather - Weekly Photography Challenge - Digital Photography School

Weather - Weekly Photography Challenge - Digital Photography School | Mobile Photography | Scoop.it

This week your photography challenge is to capture the weather, good or bad! Too many photographers pack up their gear when the weather turn inclement but some of the most spectacular images can be had in less than ideal conditions.


Keep in mind weather if ALL kinds of conditions including a lvely sunny day, or a bitter cold winter frost. So wherever you live in the world you do have some kind of weather. Give yourself a challenge to show it and use it to your best advantage and share your images.

Kitty Fisher's insight:

Weather photography is one of more reliable and easier accessible formations out there. You can stick your camera phone out your car window, as you are packed in a parking lot to catch that sunset. Or even better, have all of your gear with you so you can park your car and get out to capture the majestic beauty that is the sky.

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Subject Placement Tips in Photography

Subject Placement Tips in Photography | Mobile Photography | Scoop.it

This should be one of the most obvious things in an image yet many people have absolutely no idea as to where it should go. Most people take their subject and place it slap bang in the middle thinking that is the right place to go.


Despite what I have said in my intro about centrally placed subjects, there is a place for it in photography, just that it works in limited ways. Subjects ike people portraits can work well with a central subject. Other subjects or objects like buildings that are symmetrical work well as do cars taken from the front and subjects cropped tightly. Be careful though that you use central placement in a limited way in your photo taking.


If you want to place a subject in the middle of an image try to off center it just a little so that it's not right in the middle. This will help make a more pleasant image.


Take a look for yourself at a photo of travel magazine and see how many of the images use this rule. But, not only do these points help create a great image but the vertical or horizontal lines do the same. If you have a tall object or a person standing up then place it or them on one of the two vertical lines. The same goes for a landscape image with a horizon.The horizon should always lie on one of the horizontal lines and not in the middle, creating a striking landscape photo.

Kitty Fisher's insight:

Subject Placement in Photography will always be debated. Some believe in the rule of placing your object directly straight forward in the center. While placing your object or subject slightly off balance can make the imgae more invoking. But over all I believe that it comes down to your intuitive decision.


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How to Take Beautiful Bokeh Christmas Images [With 39 Stunning Examples] - Digital Photography School

How to Take Beautiful Bokeh Christmas Images [With 39 Stunning Examples] - Digital Photography School | Mobile Photography | Scoop.it

Pin It It’s beginning to feel a lot like Christmas… and in our forums I’ve noticed more and more great Christmas images being shared – some of which feature a technique that is always popular at this time of year, so let's try some Bokeh Christmas lights shots.


The technique takes a bit of experimenting and practice but is relatively simple to do. You need some Christmas lights and a camera lens with a resonably 'fast' aperture (or a large aperture).


The key is to shoot at the larger end of your available aperture - this throws the background (and foreground) of your shot out of focus and any Christmas lights in the foreground or background will become little balls of light.


You can make the little balls of light bigger by increasing the distance between your in focus subject and the out of focus lights in the background.

While most of the images in this series have the Christmas lights in the background of the image (behind the subject) it is also possible to create the little bokeh balls of light by putting the lights in the foreground of your image (in front of your subject). You can see this in the image below. The impact is a little different as the bokeh balls will cover part of your subject. - See more at: http://digital-photography-school.com/how-to-take-beautiful-bokeh-christmas-images-with-31-stunning-examples#sthash.ldpLhUyA.Rm5o5V3v.dpuf
Kitty Fisher's insight:

Bokeh just has a holiday appeal to it. But with Christmas lights involved, it makes it seem like the snowflakes are falling in balls of light. But it's all about the background and foreground and what you want to achieve in the photo.

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How to Sell Your Used Photography Equipment – Photography – Tuts+

How to Sell Your Used Photography Equipment – Photography – Tuts+ | Mobile Photography | Scoop.it

It's called "Gear Acquisition Syndrome," and photographers all over the world are being diagnosed with it. It's a disease, that effects us all at one point or another, and causes us to desire new and upgraded camera bodies, lenses, lights, and other various pieces of gear. So when you get the bug, what do you do with your old gear? In this tutorial, I'll try to help you get the most out of selling your used gear.


Like selling all things, its best to have some tact, personality and great photos. Certainly not all salesmen are created equally, but after owning seven different DSLR camera bodies, and over 20 different lenses, I've picked up some tips on selling gear along the way.


Shoot Great Photos of What You're Selling


First things first, you'll want to have nice photos of the gear you're trying to sell. The most important rule when it comes to photos is to keep them as clean as possible. Having dirty gear or distracting images can be the difference in selling something for $800, and selling it for $950.


Use a Light Box


Buy a light box! A decent one can be purchased for under $40, and I promise that if you're selling even just a couple pieces of gear, it'll pay for itself in no time. What a light box does is provides an even white box for you to shoot an item in. Any light that you use will bounce all over and provide a nice even light on the object. This makes it possible to shoot with just a single light and get catalog quality looking images.


Kitty Fisher's insight:

What to do when you want to sell your Photography Equipment? Ever thought about shooting from every angle? When you decide to clean out your equipment and you want to put it up on ebay or sell it some way, taking great photos, having the right amount of lighting and providing as many images of the object as you can. Will more likely guarantee that you will sell your gear. Also remember to clean it before you hand it over to the newest owner.

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Five Kind-of-Weird Photography Tips No One Ever Told You

Five Kind-of-Weird Photography Tips No One Ever Told You | Mobile Photography | Scoop.it
Think in the shower*

Being a photographer that shoots on location everyday, and then come home and sit in front of the computer for many hours everyday responding to emails, uploading photos, captioning images, updating social media, editing, watching videos, reading articles and on top of that talk on the phone with potential clients, it’s very easy to forget many of the tasks needed to be done.

Sometimes I feel like the only place I can really think is in the bath. The only place no one is going to occupy my mind with random emails, or facebook notifications. No one will be able to call, and no one will ask me anything. It’s the only place I can just think. The bath for me is the place I usually remember so many things I needed to do and forgot. I suddenly remember I had to send an invoice to someone, or reply to a new potential client i totally forgot about.

Take the time to imagine

Doesn’t matter how much equipment you have or how much experience you have, you can never fully anticipate what is going to happen on the set of your photo shoots. You can plan, write tasks, even draw mock-ups. But here is something probably no one ever told you before: imagine.

Just sit back, close your eyes, and imagine. Picture your set, what could be done to make it work better. Imagine how your talent/model/client might act and what you can possibly do to make it work. Imagine the final result you’re trying to get.

Stop forcing yourself to be inspired from photography

Too many photographers I talk to keep telling me that they look at fellow photographers work to get inspiration. In most cases it’s not inspiration, it’s just stealing ideas. If you ask me, you should look for your inspiration elsewhere. Looking at other people’s work is great, but to a point.

People always ask me to name photographers who inspire me. There are none. Don’t get me wrong, I love many photographers and their work. I enjoy looking at their work, but none of them inspire me. So where I get my inspiration from? Personally I get it from music. I get my inspiration listening to Queen, Michael Jackson or The Beatles. They make me think, they make me ponder different ideas.

Kitty Fisher's insight:

These 5 kind-of-weird tips hit home. For the on the go, the only time you ahve the time to think would be in the bath or shower. Also to stop forcing yourself to be inspired, stop getting inspired by other photographers but maybe from music or nature.

Take the time to ponder.

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